Digital Marketing Specialist (Arabic speaker)
Black Pearl
- Dubai
- Permanent
- Full-time
- Plan, execute, and optimize digital marketing campaigns across various online channels to drive brand awareness, engagement, and conversion.
- Utilize expertise in SEO, SEM, social media, email marketing, and content marketing to reach target audiences and achieve business objectives.
- Analyze campaign performance metrics to make data-driven decisions and continuously improve digital marketing strategies.
- Conduct market research and competitive bench-marking to stay abreast of industry trends and best practices.
- Implement marketing automation systems, GA4, MMPs, eCommerce, and mobile apps to enhance digital marketing efforts.
- Collaborate with cross-functional teams to ensure alignment and effectiveness of digital marketing campaigns.
- Stay updated on emerging technologies and digital marketing trends to drive innovation and competitive advantage.
- Bachelor's degree in Marketing, Communications, or related field. Master's degree preferred.
- Proven 3 to 5 years of experience in digital marketing, with a focus on planning, executing, and optimizing campaigns across various online channels.
- Strong proficiency in SEO, SEM, social media, email marketing, and content marketing.
- Experience in analyzing campaign performance metrics and making data-driven decisions.
- Knowledge of marketing automation systems, GA4, MMPs, eCommerce, and mobile apps.
- Excellent analytical skills and attention to detail.
- Strong communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Creative thinking and problem-solving abilities.
- Dubai